SYNOPSIS

Well, the business media are delighted once again to create “investment hysteria” about a flu virus. Too many investors unfortunately believe the media’s unsubstantiated claims that the flu will destroy the equities markets worldwide. Media hysteria creates fear, and fear brings eyeballs to the BizTV channels. And more eyeballs means more ad revenue for the networks. It also causes naive investors to start selling too soon. Do the media care about your profitability with your investments? Of course not. They only care about their own profits!

Last week… Recent regular weekly gains came to a halt last week. The media blame the Mexican Beer Virus, but a pause and pull-back is well overdue. The virus came along at a convenient time to “explain” the so-far smallish retreat.
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PTP… The benchmark APARs declined 10% and 19% respectfully. The PTP APAR dropped over 100 points to 236%, but you can see that we’re well above the market averages as usual.

PTA Perspective… China Sneezes and American Equities Markets Get the Flu
As usual the BizMedia exaggerate all the negatives in the world and ignore all positive news. It’s the best way for them to keep eyeballs glued to their coverage and gain advertising revenue, which is based on those eyeballs. We’re not going to trivialize a new virus that is killing people, but think seriously about whether your utilities stocks or your shares of Shopify or Facebook or your favourite grocer are going to be crushed by coronavirus, before you get totally irrational. Since we really don’t know much now, we’ll walk you through a few worst case scenarios and remind you that the markets are overdue for a correction anyway in this week’s edition of TrendWatch Weekly.